Turnbull & Asser announces the launch of the Journey Shirt collection, a range of luxury business shirts, created especially for the on-the-go gentleman. Made in collaboration with the legendary fabric mill, Thomas Mason, the collection comprises of eleven easy-care, sophisticated and effortless shirts.
Made up of four varieties (traditional Twill, Twill 2-Fold 100, Linen and Oxford), the collection provides the ideal sartorial starting point for the discerning gent when travelling between meetings, cities and countries. Opting for a classically versatile colour palette, the shirts are available in an assortment of white, pink, lilac and blue. They also come in pattern variations of plain, check and stripe.
Evoking the sense of journey and travel, the campaign sees the shirt go seamlessly from day to night and was inspired, quite simply, by its customers.
Made from 100% cotton, it is ideal for those who wish to have a shirt that stays and looks fresh and smooth, all day long, or even after long travel in their luggage. Thanks to an innovative treatment that happens at the yarn stage – making the fibres bright and parallel – Journey fabrics maintain a neat look, without requiring any extra care. Made with the best Extra-Long Staple cottons, the fabrics are spun and woven in Italy.
The shirts are available online via turnbullandasser.com and in-store, priced at £195.00.